| Features | Advantages |
| E-mail marketing with a simple yet advanced WYSIWG editor | Create stunning looking e-mails without technical knowledge |
| Form and survey editor - point and click | Use it to do customer surveys, competitions and lots more |
| Do triggerbased marketing with Follow-Up Automation | Streamline your internal processes and do more with fewer resources |
| Create landing pages for your campaigns | Make the most of your campaigns with targeted messages |
| See which campaigns and channels performed the best with the build-in reporting tools | Optimize your campaigns and get higher ROI. Helps you choose the channels with the biggest effect |
| Send text messages | Reach customers on the go |
| Monitor and report results to sales, marketing and management - automatically | Make sure all stakeholders have the information they need and save adminstrative time. Distrubute leads to sales. |
| Do social marketing with the build-in sharing features | Get your messages out to a broader audience |
| Manage subscribers | The system handles signups, unsubscribes and bounces |
| Viral tools | Allows your readers to send to a friend. You can track who forwarded |
| Link reports | See which links were most popular |
| Export data | Export to Excel or do online reports you can share with your stakeholders |
| Advanced segmentation and personalization | Make your message relevant and personal to ensure success |